As explained in Article Affiliate Marketing - What, how and why? , in an affiliate marketing program, affiliate receives a commission for generating a transaction for which a manufacturer is touting affiliate. Producer allows the affiliate to choose the strategy of promoting a particular product and pays a commission for each action followed (product purchase, newsletter subscription, download brochure, etc..) Finished with that affiliate.
Affiliate tracking uses a code that promotes links and products, whenever a user uses these links to take a particular action on the vendor's Web site, that transaction is counted. If the product or service is purchased, the buyer will be paid directly to producers and producer will pay an affiliate commission for that transaction.
Affiliate marketing model
The best way to do affiliate marketing is through your own blog. You can really earn money by posting your affiliate links in forums, on social networks, etc.. but the best and most efficient way is through the blog. On the recommendation of a product blog can be easily "tailored" according to your niche and if you use the same pattern as that used for writing other posts, your readers will perceive the article as an advertisement but a story about a product that you use it and think that they would be and their use. As the article written less like an advertisement for the results will be even better.
Affiliate marketing strategies
Most affiliates use a very wrong approach, called hit-and-run that goes something like this:
- Choose a product to be promoted;
- Is sending traffic to a page that belongs to the manufacturer's or affiliate link on a landing page using PPC / PPV (Pay per Click / Pay per view);
- It tracks sales commissions.
This method works to some extent, but both involve a high cost and significant risk.Those who apply this method in the hope that they will make more money than they spend. However, most times, things are not quite so and end up losing money.
Affiliate marketing model called hit-and-run does birth not a whole number of reasons.The most important reason is that not create a database of potential clients. It is very unlikely that a visitor to return or to buy a product from you. In this area it is more profitable to retain old customers will continue to buy from you than to attract a new customer.
It is useless to spend money to attract clients that have no chance of them loyal. They could return to the supplier's site and buy other products but they have no idea who you are and certainly will not need you and the second time. Besides you're the "mercy"'s Google may penalize you for having a low landing page quality. Hit-and-run method is not a sustainable business model and providing a significant income implies a continuous effort.
It may take longer to put up a good business using affiliate marketing, but the following model is more effective in the long term. Here are steps to take:
- Find a range of products from the same niche with your blog (you can see the list of sites and networks that offer affiliate programs or you can search for others using Google);
- Create a free ebook on that niche and give it to potential future clients;
- Submit a separate page for the promotion of free eBook;
- Send traffic to this page, or by promoting free page with comments, videos, articles, etc.. or paid by PPP, banners on other blogs, etc.
- Register their email address using a solution like Aweber and then send the free ebook;
- Send e-mail those who have registered with affiliate products that you are (still with Aweber can do this);
- Register your profit!
The main difference between this model and the hit-and-run is to build a customer database. Instead of sending the customer directly to a landing page to buy a particular product and then say goodbye to them, send them to a page, where you can register your email address and you build a list of potential clients. With this list you can promote different products, the same clients over a longer period of time. The real money is in these lists. All big affiliates like John Reese, Shoemoney, etc.. have huge lists of clients.Using these lists will not ever have to spend too much money on paid advertising or traffic.
It is true that it might cost you some money building these lists, but sending mail Further sites will not cost you a lot. Therefore you will have an initial cost, but then your costs will be very close to zero which is why this model is more efficient than the constantly spend money to send traffic to a landing page.
If you want to secure a win consistently using affiliate marketing you really need a list of e-mails. Money is in the list! This list represents them on your customers and without it you will work hard to earn a few bucks.
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